Max Factor

Max Factor Jr., named Frank at birth, was the second son of Max Factor, who opened his first wig shop in Razan, Russia in the 1890s. In April 1904, Max emigrated to the United States and opened a perfume, makeup, and wig concession at the St. Louis World's Fair. Max's son Frank was born in St. Louis. The family moved to Los Angeles in 1908, and ...