Marko Schiefelbein

Marko Schiefelbein. Director: I Can, You Can. In his film and video installations Marko Schiefelbein analyzes the language and images of the advertising industry to extract its impact during the process of the construction and reproduction of identity in our consumer society. Using re-translations, modified re-enactments and linking new correlations that are mainly sourced from found-footage, he confronts us with characters whose identities are located in a fight between self-determination and...